Software, services, and expertise for the business of shipbuilding.

        • Achieve a Quick ROI
        • Sliced implementations and our expertise means a benefit from day one, without a lengthy setup.

        • Integrate, Collaborate, Re-use
        • SSI’s Open Shipbuilding Platform gives you a future-proof source of truth for your shipbuilding projects.

        • Change Management
        • Get visibility into changes, understand the impacts, and have the right information at the right time to execute the change.

        • Adapt and Innovate
        • Create a local or virtualized shipbuilding environment for your global distributed workforce.

        • Changing from Another Solution
        • SSI makes it easy to switch from other platforms and keep your existing data.

        • Design
        • The most significant opportunities to impact the cost of building and operating a ship are found in the design and engineering phase.

          Initial Design  |  Basic Design  |  Detailed Design

        • Build
        • Even a smaller shipbuilding project is immense in scope and scale. Manage the challenges that are unique to ship construction.

          Prepare  |  Fabricate  |  Assemble

        • Maintain
        • With the majority of a ship’s life taking place after it’s been built, it’s crucial to ensure that the organization has a clear picture of the vessel at all times.

          Digital Twin  |  Repair / Refit  |  Operations

        • Nexus
        • SSI Nexus is a community for users, creators, & implementers of SSI software.

        • SSI Certified Training
        • SSI Certified Training allows SSI users to access detailed training exercises, materials, courses, and certifications.

        • SSI Blogs
        • The SSI blogs are your place to get insights from our CEO into the intersection of shipbuilding and technology, see how shipbuilding is moving forward, and keep up with SSI news.

          Lighthouse Waveform  |  Shipbuilding Solutions

        • ShipConstructor
        • A complete line of solutions for the design, engineering, and construction of ships and offshore projects.

        • EnterprisePlatform
        • Tools to connect and share data across every system in the shipyard and make information available.

        • ShipbuildingPLM
        • The only truly shipbuilding-specific product lifecycle management (PLM) platform.

        • Company
        • Learn more about SSI and our leadership.

        • Locations & Contact
        • You need a partner with a global presence.

        • News
        • The latest on SSI and shipbuilding.

        • Events
        • Join us at our next event, conference, or trade show.

        • Partners
        • Learn more about our Platform and Development Partners.

        • Clients
        • See the industry leaders who trust SSI.

        • Careers
        • Help us make the business of shipbuilding possible.

March 14, 2014

If you look at the distribution of design and engineering technology in the shipbuilding industry you quickly notice that specific areas, usually contained within national borders, seem to standardize on the same technology. For example, a very high percentage of the US shipbuilding industry uses ShipConstructor. Similarly TRIBON M3, and lately AVEVA Marine, have a stranglehold on South Korea. This pattern can be seen over and over again around the world.

Often this is positioned as the result of how well a specific product suits the requirements of that market, and there is some truth to that. The initial selection of the software at a number of lighthouse clients is performed based on how well the software meets that clients requirements and once the software becomes entrenched it is developed to meet the changing needs of that market. However based on our past experiences in the USA and our recent experiences in Brazil we see another mechanism that operates between those two milestones. And it is both a subtle and unstoppable force.

The soft resources, by that I mean people, in shipbuilding are one of the most transitory or migrant groups I have witnessed in any industry. They move from position to position, project to project and company to company more quickly and more often. And it’s no surprise that they take their skills, preferences and experiences with them. Especially in a market with a developing shipbuilding industry, one that has not yet standardized on a particular set of software, the tools that they have been successful with move with them.

In Brazil Patient Zero was Estaleiro Atlantico Sul. Likening the adoption of software to the spread of a virus is perhaps not the most favorable comparison, but bear in mind I’m talking about the way it spreads not the impact it has. They chose ShipConstructor in late 2007 for a number of reasons, however the single largest contributor to the decision was the speed at which they could find and train an engineering workforce. As those who were exposed to ShipConstructor at EAS, who now have credibility and experience on successfully delivering large scale shipbuilding projects in Brazil, moved to other organizations so did ShipConstructor.

In the US, a few key clients and their success with ShipConstructor – Bender Shipbuilding and Repair, Bollinger, Halter Marine, and Northrop Grumman Shipbuilding Avondale Operations (now part of HII) to name but a few – played a significant role in establishing SSI’s position in the USA. Here again this was at least as much because of the migration of people from those shipyards as it was from anything else.

It so often seems that people are both the most often overlooked and single most critical influencer of adoption of technology. This trend in our industry should serve as a reminder that this is as true with enterprise level shipbuilding software employed on capital projects as it is when discussing the latest trend in smartphones or other consumer electronics.

Post Comments

  1. Michael says:

    Very interesting. I wonder where SSI fearless founder – Rolf Oetter – would position his oft stressed mantra “USER INTERFACE is a primary driver of adoption” in this discussion? While this post indicates early adoption by lighthouse organizations based on particular primary considerations, (employee turnover in the case of EAS), Rolf’s point was directed more at the user adoption level and the intuitive ease of use. Where does this fit? I know Korea can generally be considered a top down decision making culture, while the US looks more to user/manager input when deciding on “tools”. How does this play in particularly where employee migration, training and speed to proficiency seem to be increasingly critical elements of success with such mission critical applications?

    1. Good question! I think these are all mutually compatible considerations. What Rolf was talking about, although the term wasn’t popular yet, was User Experience (UX). UX has a significant impact on initial adoption at any one client. It also is a key factor in user satisfaction. User satisfaction is critical in the context of this post as users have to be ‘infected’ with the ‘virus’ to carry it to other ‘hosts’.

  2. One of the key factors I have observed in Brazil is that CAD/CAM solutions that with small entry footprints can often get a foot in the door (pun apology here) via employee recommendation…By footprint size I mean the speed of implementation + training / user-adaption ramp-up curve + overall TCO (license cost / maintenance / system administration cost),

    On a level political playing field sometimes the challenging CAD/CAM tool can even displace existing slow moving and difficult to implement monolithic solutions…adaptable mammals versus slow moving dinosaurs springs to mind:).

Leave a Reply

Your email address will not be published. Required fields are marked *

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

The reCAPTCHA verification period has expired. Please reload the page.